Project
Sparkfit
Feb 9, 2020

Overview
Sparkfit is a mobile fitness application designed for busy individuals seeking quick, effective training plans that eliminate guesswork. Developed in collaboration with head trainer Adam Bracken—who has trained athletes across the NHL, CFL, NCAA, ECHL, and AHL—the app delivers professional-grade workouts tailored for everyday users.

The Problem
Lack of Accessible, Expert-Designed Workouts: Many fitness apps offer generic routines that don't cater to individual needs or time constraints. Users often struggle to find effective workouts that fit into their busy schedules and align with their fitness goals.
Overwhelming Fitness Choices: With countless programs available, users can feel overwhelmed, leading to decision fatigue and inconsistent training habits.

Key Objectives
Simplify Fitness Planning: Provide users with straightforward, effective workout plans that require minimal decision-making.
Professional Expertise for All: Translate high-level athletic training into accessible routines suitable for users at various fitness levels.
Time-Efficient Workouts: Design sessions that maximize results in minimal time, accommodating the schedules of busy individuals.

The User
Busy Professionals seeking efficient workouts that fit into tight schedules.
Fitness Enthusiasts desiring structured plans without the complexity of traditional programs.
Beginners looking for guidance and confidence in starting their fitness journey.
Training Philosophy
Sparkfit's programs are grounded in athletic training principles, focusing on functional movements, strength, and conditioning. Workouts are structured to progress over time, ensuring users build endurance, strength, and confidence without the risk of burnout.
Personalized Plans
Upon onboarding, users input their fitness level, goals, and available time. Sparkfit then generates a customized training plan, adjusting intensity and duration to match individual needs. This personalization ensures that each user receives a plan that is both challenging and achievable.
Progress Tracking
The app includes intuitive tracking features, allowing users to monitor their progress over time. Visual indicators and performance summaries keep users motivated and informed about their improvements.

Impact
Sparkfit successfully bridges the gap between professional athletic training and everyday fitness needs. By offering personalized, time-efficient workouts, the app empowers users to maintain consistent fitness routines, leading to improved health and well-being.